Agricultural tourism or specifically community eco-tourism associated with agricultural products OCOP (One Commune One Product Program).

The sustainable agricultural tourism model associated with community eco-tourism is being paid special attention by provinces and leaders of the agricultural sector, seeing this as an opportunity to raise the level of tourism in the province and improve the lives of people. However, the models of community eco-tourism associated with agricultural development are still few, spontaneous and not connected, so the products of community eco-tourism and agricultural tourism are of high quality. Today, traditional crafts are still maintained by very few families; not satisfy the needs of tourists for actual experience and shopping; the connection and cooperation with travel businesses with agricultural tourism products is not much... Especially, there is no model of community ecotourism development associated with OCOP products.



It can be seen that the development of community eco-tourism, agricultural tourism associated with agricultural products is a necessary and important direction in the coming time, while contributing to the diversification of tourism types. While well exploiting traditional cultural values, while preserving, developing and bringing many attractive experiences to tourists and creating livelihoods for people after covid-19. To do that, first of all, it is necessary to prioritize the implementation of the following solutions:



Firstly, it is necessary to raise public awareness so that they can understand about community eco-tourism and OCOP program in the province. Since then, each member is a messenger for the local tourism brand development. This is considered a solution to promote the potential and advantages of promoting sustainable tourism development and responsible tourism in general and community tourism associated with OCOP products in particular.



Secondly, focus on building community eco-tourism products associated with new rural development and OCOP program; promote promotion of community tourism products and OCOP products, craft village products, cultural festivals of indigenous peoples associated with local tourism images to create highlights to attract tourists.



Thirdly, promote the strengths of traditional craft villages (flower villages, brocade weaving, mulberry farming, silkworm rearing etc...). A craft village is not only a place to manufacture traditional handicraft products, but also a cultural environment that preserves and transmits through generations the elaborate, meticulous, skillful and creative artistic quintessence. Artisans have made unique products with high art and folk techniques, production experiences and customs of the community and artisans.



Fourthly, build a network of tourism businesses and OCOP product producers to propagate and promote community-based tourism associated with the local OCOP program to visitors. Contributing to building community eco-tourism products associated with diverse and unique OCOP programs; at the same time have appropriate benefit sharing for the parties involved.



Fifthly, the organization builds community eco-tourism sites and community-based tourism services to ensure the set of criteria to create a quality destination with strong attraction and promote the strengths of eco-tourism. Gradually transform the products of community ecotourism participating in the OCOP Program.



It can be said that building a model of community eco-tourism associated with the OCOP Program is a right step that needs to be focused on implementing to contribute to promoting organic, high-tech agricultural products, improving livelihoods for the people, preserve and promote the values ​​of cultural heritage, protect the ecological environment, raise the pride and love of the people for their homeland. Moreover, community eco-tourism associated with the OCOP Program helps to promote the image of the country and people in the most intimate and honest way, creating a favorable environment for the development of languages ​​and communication skills. , expanding knowledge about different cultures at home and abroad. Building a model of community ecotourism in association with the OCOP Program in view of the reciprocal linkage between tourism and agriculture, building a sustainable eco-tourism village towards green values: Green environment, culture green and growing in harmony relationships; contribute to improving the capacity of the community to create more economic values ​​for local products.